Themes are a revolution in mobile personalization, delivering a consumer experience far greater than today’s wallpaper and ringtones.
A wallpaper , today, only customizes the idle screen. What happens when the user browses to a different screen on their phone? Themes customize the entire user interface of the phone.
Mobile device personalization is all about a person’s PASSION. It’s two pronged:
- A more intimate customization (that only the user sees) via graphics and menus
- A more public customization (that all those around experience) via a ringtone or even a screensaver.
Themes allow the end user to represent their PASSION (both sides) – all in a SINGLE DOWNLOAD!
Themes allow the end user to customize everything about the look of their device’s interface as well as set a ringtone and screensaver.
Most common Theme elements are:
- Wallpaper/Idle screen
- Menu Background
- Pop-ups and Navigation elements
- UI color scheme